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& Nbsp; & nbsp; & nbsp; (Newsweek August 30, 2005 report) Today, in the world's top three sporting goods market is Nike, Adidas and Reebok. But next year, Adidas and Reebok merger after the companies realized that this pattern will change - Adidas will be further reduced with the International Shoe "boss" gap Nike, on the international market is expected to keep pace with Nike, but some industry insiders but cautiously optimistic. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; more like a combination & nbsp; & nbsp; & nbsp; & nbsp; Now, in the world's sporting goods market, the top three are Nike, Adidas and Reebok. But starting next year, this ranking could change. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; because headquartered in Germany, North Bavaria Adidas recently announced that it will be $ 3.8 billion (including net cash $ 84 million) to acquire all the shares of Reebok. The two companies after the merger early next year, the new company's annual revenue will reach $ 12.3 billion, close to Nike's 2004-2005 annual $ 13.7 billion; and its share in the global sporting goods market will reach 20 percent, Nike hot pursuit 1/3 share of Nike will create a strong challenge. & Nbsp; & nbsp; & nbsp; & nbsp; Adidas and Reebok previously although there is competition, but its products have their own characteristics, the market is not entirely coincide. Adidas product's strengths lie in the excellent professional performance, a dedicated basketball shoes, football shoes, target the athlete; and Reebok products is characterized by a novel fashion, for the average person fitness services, targeted consumer group is women, young and general consumers. The combined company will be able to expand its market share well, es air jordan 11 space jam for sale pecially in the small share of Adidas before US market. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; In addition, other sporting goods companies, such as Reebok's golf equipment, clothing and Adidas ski equipment, clothing, also can make the new company to become the world's sporting goods market more powerful. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; The reason that the merger because Reebok will continue to retain their own brands, the production of the brand's headquarters remain in Canton, Massachusetts, or the original Reebok The CEO Paul? law Emmen management. Adidas also pledged to Reebok's 9100 employees without massive layoffs. So, this acquisition is not entirely swallow Reebok, Adidas, but two of the powerful combination. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; In this regard, Adidas chairman and CEO Hainer said: "This decision for our company is a strategic milestone because only two companies were previously in. European or American market impact, and the new company across two continents, there are more extensive sales network in the world has an impact that's one plus one is greater than the effect of "& nbsp;.. & nbsp; & nbsp; & nbsp; & nbsp; have Analysts believe that the success of such acquisitions, Adidas will further narrow the gap with the international shoe giant Nike, the international market is expected to keep pace with Nike. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; traditional areas of strength Adidas is football. In recent years, Nike constantly trying to infiltrate into the field. Nike executives have said the company's current football products sales reached 10 & nbsp; million US dollars, English Premier League club Manchester United, Arsenal have also signed a cooperation agreeme buy cheap jordans online nt with Nike. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; joining Reebok, Adidas might be able to help achieve a breakthrough in the Nike basketball fields. Currently, Reebok and Yao Ming, Allen Iverson and other NBA stars to sign a contract; while Nike's NBA stars will include star LeBron James, Carmelo Anthony and others?. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; target is the North American market & nbsp; & nbsp; & nbsp; & nbsp; Obviously, Adidas hopes Reebok help it expand market share in the US athletic footwear and apparel market, to propose stronger than ever much to Nike The challenge - especially in the home of Nike, which accounts for about half of global sales of such products in the North American market. ? & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; Adidas CEO Herbert Hainer said: "We will expand the geographic scope of the market, especially in North America, we will create a shoe for a broader consumer groups. Clothing and sporting goods "& nbsp; & nbsp; & nbsp; & nbsp; through the acquisition of Reebok, Adidas's share of the US athletic footwear market will increase to 20%. Nike is still the US athletic shoe market "leader", last year's sales reached $ 907 million, is sitting on half of the US athletic footwear market. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; Adidas and Reebok merger will significantly narrow the gap with Nike in the US market share. According to the International Sporting Goods Manufacturers Association statistics, in 2004, Nike share of the US athletic footwear market is about 36%, while Ad cheap air jordans idas and Reebok, respectively, 8.9% and 12.2%, respectively, after simple addition of market share the rate will rise to 21.1%, not to mention the new company after the merger is expected to be able to average revenue growth of 10%, lower expenses cost $ 150 million per year. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; at the same time, analysts believe the combined company at the time of the negotiations and the retailer will have a greater persuasive, able to secure more and better shelf space; the signing of the endorsement with a star When the contract, will also be in a more favorable position; in addition, can get more advertising discounts from the media. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp;? Harvard Business School sports marketing professor Stephen Glaser said the two companies merge not only expanded the scale, but also on the geographical distribution can produce complementary effects, is also true in the distribution channels. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; After obtaining Reebok, Adidas's sales in the US market will be last year's 19 & nbsp; twice billion dollars, while Reebok sales in the US market will reach 16 billion. & Nbsp; targeting the Beijing Olympics & nbsp; & nbsp; & nbsp; & nbsp; the United States for the acquisition of Reebok's plan, Adidas executives also expressed the hope that through the acquisition delay Nike's global expansion strategy. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; the current situation is that Nike has won the Chinese sports delegation to accept the award of equipment in the Asian Games qualification, and from year to play in 2008 became a partner of the Chinese Swimming Association . Accordingly, Nike will provide full equipment, financial support and jordans on sale online other services to the Chinese Swimming Association. Chinese national swimming team, the Chinese synchronized swimming team, China's water polo team will be Nike's support and service objects. In this year's World Swimming Championships, the Asian Swimming Championships, World Championships and other competitions in synchronized swimming, Nike's high-tech fast swimsuit will also debut international swimming. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; and in January this year, Adidas has announced the 2008 Beijing Olympic Games, a strategic partner, and intends to set up China Limited. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; This is a world competition in the sporting goods industry. As 2008 draws near, when China is likely to overtake the US and become the largest sporting goods consumer market, big brand thing will grab the runway inevitably occur. Therefore, Adidas CEO Herbert? Heiner announced in 2005 after the Chinese as "the second largest market after the United States," after everything is changing. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; For adidas, the 2008 Beijing Olympic Games is a great opportunity to cut. In China, in Asia, Adidas's marketing strategy is to work closely with world-class sporting events, signed an endorsement deal with the gold medal team and gold medalists, mutual pull of the brand. In fact, for the sporting goods company, the Olympics, the World Cup, NBA, gold medalists were a huge influence and reputable way endorsement, which itself is the best form of publicity. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; As Heiner said, the Olympic Games is the world's largest and most exciting sporting event, it will provide a unique platform for Adidas, and then in China and throughout Asia Cheap jordans online air jordan 11 blackout for sale to establish Adidas brand image Adidas to expand sales in the Chinese market through the Olympic Games. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; 2004 Adidas's sales in China was 100 million euros, while four years later the sales target is 2 billion euros. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; Now Adidas positive to China as the focus of future development and catch up with Nike. The current survey shows that in China, 53% of people believe that Nike's brand most "cool", ranked first. But Adidas also has 38% approval rate, plus 15% of Reebok, will be able to approach or exceed the Nike after the merger. And after the merger Adidas Reebok, Reebok spokesperson Yao Ming will be the new company's spokesperson. Therefore, Nike may soon feel Adidas in China a threat. & Nbsp; & nbsp; & nbsp; & nbsp; Analysis & nbsp; three major problems facing M & nbsp; & nbsp; & nbsp; & nbsp; Adidas acquisition of Reebok in the industry called the joint between another giant model. A sporting goods business for many years in charge of the agency Joseph & nbsp; M.Grimaldi who appreciates the attitude of the transaction. He believes that the acquisition of Reebok, Adidas can make the opportunity to really shake Nike's leadership. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; However, with M & A activity has ended, some of the inherent problems of cooperation itself will emerge. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; The first is the management integration problem. Joachimsthaler analysts believe that these issues include Adidas itself must learn how to effectively manage a global business and how the company's traditional business of the American Road and the old-fashioned way they operate perfectly unified Europe. & Nbsp; & nbsp; Retro jordans for sale & nbsp; & nbsp; & nbsp; two had each have a complete management system, marketing style giant merger through the capital, destined to face institutional consolidation, business philosophy reunification process, and this process often takes several years The time for internal digestion. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; if the parties can not be inherently present the antithesis to be broken, the integration of the surface does not embody the fundamental interests of the appeal, then we can not say the deal has achieved the ultimate success, the future of the Commonwealth can not assertion. It remains to be time and proper handling mechanism to resolve. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; Also, how to manage itself has a very different Adidas and Reebok brand product line is a thorny problem. "Let us look at the historical record, Adidas's performance in this regard has not been very satisfactory." & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; Joachimsthaler said Adidas in May announced its withdrawal from the ski goods market, sold Salamon ski equipment brand. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; In addition, how can we control the footwear and apparel retail business of large chains - such as Foot & nbsp; Locher companies raise Adidas and Reebok merger brand sales, for the transaction the ultimate success is critical. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; secondly, the merger is successful, the two companies can effectively different corporate culture integration is also crucial. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; headquarters in the German town of Adidas, has been its excellent marketing performance and rich sports culture is known, its products have been very in the athletics stadium a cheap foamposites nd tennis competitions large market share. The Reebok although an English background, but it is a distinctive American company, in the young minds of consumers to establish a strong brand image, and with the famous Hip-Hop & nbsp; singer Desk & nbsp; Jay-Z and Nelly The endorsement of cooperation, and promote its fashion sports footwear selling. Many people are still on the Reebok in the 1980s reached its heyday obsession, its most popular aerobic sneakers has swept the globe. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; New York, Footwear & nbsp; News newspaper editorial director Michael & nbsp; Atmore think, Adidas and Reebok's ability to integrate the corporate culture will play an important role in the future development. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; Atmore, said: "Who can not after purchasing another company, immediately coordinate cultural differences." He said, "We should wait and see changes in the situation, take a look at two companies is how smoothly . combined if it is smart enough, Adidas and Reebok can learn from each other with their respective advantages "& nbsp;. & nbsp; & nbsp; & nbsp; & nbsp; The last question is complementary brands. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; In general, the brand consolidation, if the two brands a high-end brand, a low-end brand, then this complementarity is basically the result of co-branding is to get more successful market performance. But the collaboration between Adidas and Reebok is not the case - it is the industry's leading brands, sales channels are very similar, the target consumer group is basically the same, or even mention the issue of complementarity. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; merge only appearance, it is a shell, and jordan retro 14 white/fuchsia blast/black the end product is the real essence, is the core. Nike reason for the rapid development and has achieved a leading position in the last 30 years, have to say that the quality of its products as well as products containing more close to consumer concept of fashion trends. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; Adidas and Reebok had although occupy part of the professional market, now intent by merging achieve open markets and expand consumer groups, the increase in brand management kind of purpose, will risked "a poor imitation like a dog, "risks may practice as a grotesque, we lost a loyal customer base," throw good money after bad. " & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; of course, this is the worst outcome.This year is the tenth anniversary of the birth of the Nike Free Nike classic science and technology under the flag of this brand to create a large number of special edition and improved version, before the date of the brand will engraved color design of two year, to carry forward the spirit of running Free. The two shoes are made of black and gray respectively. They are made of high-quality suede material, and they are made of classic Free sole. The series will be listed on the brand designated retailers recently, interested friends may wish to pay more attention to. 0.jpg (102.31 KB, download times: 1) download attachment save to album 2014-3-24 upload at 18:42 1.jpg (107.08 KB, download times: 1) download attachment save to album 2014-3-24 upload 2014 at 18:42, Nike0.jpg (168.13 KB, download number: 0) download attachments saved to the album 2015-6-10 11:35 upload 1.jpg (113.15 KB, download number: 0) download attachments saved to the album 2015-6-10 11:35 upload jordan 3 katrina 2018 2.jpg (114.9 KB, download number: 0) download attachments saved to the album 2015-6-10 11:35 upload 3.jpg (229.9 KB, download number: 0) download attachments saved to the album 2015-6-10 11:35 upload 4.jpg (165.84 KB, download number: 0) download attachments saved to the album 2015-6-10 11:35 uploadCole Haan 2012 autumn and winter LunarGrand Wingtip shoes appreciate 2013-12-08 22:27:00 Cole Haan launched the Nike Lunarlon sports shoes LunarGrand technology before, this combination of retro shape and the latest technology of shoes immediately popular in the world. This autumn and winter Cole Haan once again launched a LunarGrand Wingtip shoes, this shoes to classic Wingtip carved shoes for shoes, with the color of Lunarlon soles, let this retro flavor thick classic shoes exudes a brand new youthful flavor. Air Jordan 5 Low "Fire Red" physical release 2016-01-21 10:53:59 if you want to ask Jordan this year's Brand who would be king? I think Air Jordan 5 Low, maybe breaking through the tight encirclement. And this pair of Air Jordan 5 Low "Fire Red" is one of the best, compared with other color, it has a "senior" help. With the gradual release of the network more of the shoes in kind, we can better see its details. It is reported that the shoes will be officially released on March, interested friends may wish to pay attention to the next. Nike Free Inneva following the launch of the two summer color, bringing a new Nike Free Inneva Woven Mid SP. The uppers are still made of classic nylon weave, and the sole is also equipped with a Free 5 outsole, but this time the upper is replaced with a mid barrel design to strengthen the support and maintain comfort. Although the black doesn't l jordans on sale mens ook good for the hot summer, it's a perfect match for the likes of diablo! -- -- -- -- -- -- -- extended reading -- -- -- -- -- -- every day at six, on the way home from school, the 1626 WeChat public number makes you home! it's one of the most attractive Hairstyles for girls! can do so much for the team to take part in the marathon? Zhou Bichang? jerseys collocation! Sexy and unassuming you may have overlooked why do the boys have no resistance to girls wearing AJ? - - - - - - - - - - to the tide recommended - - - - - - - - - - Nike Benassi Print Slide black and red flowers Reebok LX8500 Retro Running Shoes "Sprite" Nike Flyknit color Racer new color design of vegetable tanned leather! ASICS, GEL-Lyte, III, tan leather Limited Edition comments on A: "Sprite" Nike Flyknit color Racer new color design a vegetable tanned leather! ASICS, GEL-Lyte, III, tan leather Limited Edition Air Force 1 as a classic type of shoes the improved version of Air Force 1 LV8 pay more attention to the changes of design material, in the latest Wolf Grey/White-Metallic Red Bronze color, designers will use superior grey leather and uppers, and printed with bronze Seba Rock style pattern, with a rose gold and followed by Swoosh leather standard increase highlights, finally equipped with white Air midsole and rubber outsole is grey. At present, this shoes will be officially sold in the UK Nike.com, and will soon be landing in the United States designated retailers. -- -- -- -- -- -- -- extended reading -- -- -- -- -- -- every day at six, on the way home from school, the 1626 WeChat public number makes you home! we'll find you a super girl on the mobile phone is out of the water should be how to deal with! explains the patented shoe making technology in hot shoes, and how many do you know? : Resurrection?! Diadora science stickers tell you why it can roll over By the end of , the "/1626 tide community" was finally closed! 1626 x presents: tidal power tidal Street - - - - - - - - - - to the tide recommended - - - - - - - - - - G-Shock Vashtie Kola joint 110 gold Nike, KD, VII, KD7, Flash, Lime, Durant, 7 lemons classic and innovative fusion Clarks Sportswear Trigenic Flex new color Asia limited! Converse2015 summer Chuck, Taylor, All, Star pure color weaving series comments on last article: classic and innovative fusion, Clarks Sportswear Trigenic Flex new color matching next article: Asia limited! Converse2015 summer Chuck, Taylor, All, S columnalthough the distance from the first year of Air Air followed by the Jordan Nike 6 'Maroon' color on sale for some time, but the Internet has been the first to get people in kind, and the sun out on the foot. Prior to the sale, we may wish to take the lead in the first preview of the effect on the foot. The number of 384664-116 shoes, December 5th sale price of $220. source: suppliedpdxFat Joe on foot Air Jordan 9 "Olive" 2013-12-08 22:42:03 Air Jordan 9 recent exposure of many color versions, making it unusually hot in the near future. The Air Jordan 9 "Olive" will be engraved commercially available to meet with you in the near future after. Recently Fat Joe on the go in feet Air Jordan 9 "Olive" tempt everyone's appetite, but also to friends preview. Nike Hyperfuse 2012 Supreme new color exposure 2013-12-08 22:47:34 enhanced version of the Nike Hyperfuse 2012 Supreme recent exposure of three new color products, consider winter the temperature is low, so in the Nike Hyperfuse 2012 Supreme upper material made improvements, increasing the fabric cover, played opposite warm effect, while strengthening the stability of the upper. Currently three color has been exposed Num information, like friends can look at. Nike Hyperfuse 2012 Supreme Num: 536861-001 Num: 536861-003 Num: 536861-002 Air Jordan 4Lab1 physical map release 2014-09-25 10:25:41 Jordan Brand has introduced a variety of mix and match the style of the Air Jordan series, has once again brought us the latest Air Jordan 4Lab1 physical map, shoes using Air & nbsp; Jordan 1 is modeled on the upper sides of the Air Jordan 4 The plastic mesh decorative moved on new shoes as a vamp decoration, so the grid full of shoes for the shoe to add a different flavor, currently there are no specific commercial information of the shoes, a friend might like We continue to focus on follow-up reports. & nbsp; Nike Air Huarache LE 2014 new preview 2014-05-21 01:59:08 Last year the skyrocketing popularity of Nike Air Huarache LE shoes with retro look and outstanding Jiaogan in Europe to win the favor of consumers, but the country has not been commercially inevitable that some people lost. This time exposure of 4 color are to be sold this year, conditional friend, please pay attention., following an earlier Jenkem magazine in New York, filmed a DESTORY called SKATE &... THE YEEZY 350 "skateboard video," Can It Skate recently re released the first episode? "Video series, the classic Gucci loafers as the experimental target, to see what kind of shoes can be used to step on board. Video by Alex Raspa palm mirror shooting material often one hour, recorded the occupation rider Byoun from Gucci Jason; in the boutique, bought a pair of value of $500 (including tax) $ Gucci loafers, New York district to the whole process of sliding between the shuttle, attracted passers-by crowd feel unbelievable, think "even with a $500 Gucci skateboarding is crazy", Doug rubber loafers soles with excellent friction, even the designers did not think this pair of shoes is indeed can be used to "slip". By the way, the background music is Billy Joel's "Uptown Girl". Interested friends may refer to the video below. Air Jordan 1 High series of shoes in the sale this year the number has not in the past, replica is more waves, but the number is limited?! Recently Air Jordan Retro High OG 1 "Metallic Red" also broke the engraved message. Born in 1985 in the first year as the color of shoes, many senior Jordan fans very weight of a, the re launched for sale, design is still a continuation of the many details of OG shoes, but the material has been greatly upgraded! It is reported that Air Jordan 1 Retro High OG; "Metallic Red" in May 6th officially launched the sale, interested friends may wish to pay attention to us later more news.Behind the BrandBlack new brand, a low-key and senior founder -David Raysse. The first figure to the right of the elderly, once is Grant Hill II and Starkhouse II designers, also worked for Adidas and SKECHERS. His brand management philosophy is: "can not make people feel like wearing them and other products, to do a really good product." , and that they are not afraid of competition Nike, familiar with the brand, people must know, clippers sixth man of the year award Jamal. Crawford is the spokesman for the brand shoes. source: sole